Yellow Fish Road™
Since 1991 Trout Unlimited Canada’s award-winning Yellow Fish Road™ program has been Canada’s premier water education program specifically targeted towards reducing water pollution. TUC’s Yellow Fish Road™ program educates Canadians that storm drains are the doorways to our rivers, lakes and streams. Participants learn that together we can prevent pollutants from entering our storm drains and protect Canada’s water.
In most municipalities across Canada, untreated water flows down storm drains directly into local rivers and streams. Other than clean rainwater, almost anything that gets into our storm drains can harm fish and other aquatic lives as well as Canadians who need clean water. Common contaminants include soap, fertilizer, litter, dirt, oil, pet feces and construction materials.
TUC’s Yellow Fish Road™ program targets and engages Canada’s youth from Kindergarten to Grade 9 to protect Canada’s water, not only for today but for the future as well. Youth learn about the impact pollution has on their community and what steps they can take to protect their local water.
Volunteers paint yellow fish symbols with the words ‘Rain Only’ adjacent to storm drains and distribute informative fish-shaped brochures to nearby households reminding people that anything that enters the local storm drain system, good or bad, ends up in their water.
To date, we have reached over 200,000 people, painted 200,000 storm drains, distributed 1,000,000 door hangers in over 250 communities across Canada.
Our new self-delivery model provides all the resources and supplies needed to complete the Yellow Fish Road program. Discounts of 50% for the first 70 kits ordered are available in Alberta, with funding from Alberta Conservation Association, EPCOR in Edmonton, and the cities of Calgary and St Albert as well as TD Friends of the Environment in Calgary. Costs do not include postage or taxes. Order your package early for the upcoming season. Please choose a package that suits your needs:
Partner Package $350.00
New partners will require this package which includes a Partner’s Guide and Agreement, an Educator’s Guide, a presentation activity, YFR infographics which includes the ‘Introductory’ and ‘How to’ videos, painting and stencil supplies for 24 participants, plus 50 TUC branded pencils for promotion, files for a banner, poster and door hangers. For existing partners, please see the Additional Supplies section for supply costs.
School/Group Package $300.00
Great for Grades 1-9 teachers or community leaders for youth ages 5-15. This package is perfect for a class or community group and includes: an Educator’s Guide, a presentation activity, YFR infographics which includes the ‘Introductory’ and ‘How to’ videos, painting and stencil supplies for 24 participants plus pencils (#50) for classes and YFR badges (#25) for community groups.
Family Package $80.00
Great for a family or small group, this kit includes: a Program Guide, the YFR Introductory and ‘How To’ infographics videos, I full kit of painting and stencil supplies for 6-12 participants.
Basic Package $50.00
The basic package includes a Program Guide, the Introductory and ‘How To’ infographics videos, 3 ‘Rain Only’ stencils and 75 generic door hangers for a storm drain painting project for a group of 10-18.
• Customized Doorhanger Fee: $50.00
• Customized YFR Badges (#25 badges) $50.00
• Promotional YFR Pencils (#50 pencils): $50.00
• Files for existing YFR Partners: $50.00
If you are interested in learning more about TUC’s Yellow Fish Road™ program please contact our Director of Education at 1-800-909-6040 (toll free), 403-221-8360 (local) or via email.